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Showing posts with the label MarCom

Digital marketing on YouTube

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Digital marketing on YouTube can be a powerful tool for brand visibility, audience engagement, and driving traffic to your business: 1. Optimize Your Channel : banner and profile picture that reflects your brand. 2. Content Strategy : Mix different types of content, such as tutorials, vlogs, interviews, reviews, and live streams. 3. SEO for YouTube :   Use tools like Google Keyword Planner or TubeBuddy to find relevant keywords. 4. Engaging Thumbnails : High Quality images, Text and Graphics and Consistency 5. Engagement : Call to Action , Community ,   Engage with your viewers 6. Promotion :   Share your videos on social media platforms and ADs 7. Analytics : YouTube Analytics and A/B Testing 8. Monetization :   Ad Revenue , Sponsorships and Merchandise 9. Trends and Updates:   Stay Updated and Innovate :   content and strategies based on the latest trends. Thank You SM
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MarCom

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  MarCom Hi, many of us know this term or some might be into it but not aware this term, okay let me say MarCom is nothing but Marketing Communications. What comes under MarCom: It’s an outline for all basic marketing communication and concepts we plan for any brands and any MarCom should have the objective. The objective should be Infront of the Pricing, product, positioning, Target, customer, activities, sales and distribution It’s been always an interesting for me to talk about positioning, most of the times we just go blindly by the market but what I would suggest is rather going only market consider / discuss the all ins & outs of the product and bring out the need of the product that occupies the space in customer’s mind. When I say MarCom, it should have an objective that should sustain the demand and preferences for the product and that includes the product life cycle What we as a marketing person will face challenge is transforming our positioning to comm...
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