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Showing posts with the label DM - DIGITAL MARKETING

Digital marketing on YouTube

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Digital marketing on YouTube can be a powerful tool for brand visibility, audience engagement, and driving traffic to your business: 1. Optimize Your Channel : banner and profile picture that reflects your brand. 2. Content Strategy : Mix different types of content, such as tutorials, vlogs, interviews, reviews, and live streams. 3. SEO for YouTube :   Use tools like Google Keyword Planner or TubeBuddy to find relevant keywords. 4. Engaging Thumbnails : High Quality images, Text and Graphics and Consistency 5. Engagement : Call to Action , Community ,   Engage with your viewers 6. Promotion :   Share your videos on social media platforms and ADs 7. Analytics : YouTube Analytics and A/B Testing 8. Monetization :   Ad Revenue , Sponsorships and Merchandise 9. Trends and Updates:   Stay Updated and Innovate :   content and strategies based on the latest trends. Thank You SM
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Digital marketing

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 Digital marketing
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DIGITAL MARKETING

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  DIGITAL MARKETING: It is the umbrella term for the marketing of product / Brand using technologies & Internet. This is affordable, limited, easy to monitor and analyse. A Set of beliefs: RIGHT: Message, Person, Time, Frequency and Channel Advertise by paying with Ad network through Publisher and media with consumers.     A buy side agency trading to be buyer with Ad server with Data Management platform. A Sell side to publisher to working for a buyer with Ad server to data management platform with AD Exchange. Impression: a user sees an advertisement and any time a user opens an app / website in visible. When a user clicks on an advertisement and click through rate=click impression Digital Media: The three majors are the Earner Media, Paid Media and Owner media Earner Media: Digital PR, Reviews, social media and partnership Paid Media: Pay /Click, Digital ads, Retargeting and affiliate marketing Owner media: website, Search Engine and Email ...
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